What is unique to your business differentiates you from your competitors. Creations of the mind, such as inventions, literary and artistic works, as well as designs, symbols, names and images used in commerce constitute the heart of your successful business.
When talking about intellectual property security in China and elsewhere in Asia, the problems are often rooted in government driven protectionism, difficulties in finding evidence, disproportionally small damage awards – if any, and a perceived bias against foreigners. This perception is justified to some degree, but in many cases the hardship results from deficiencies in establishing the right strategies, quick-jumps into partnerships with unknown companies, a low understanding of the local market dynamics, or from a generally blue-eyed attitude.
No matter how intelligently intellectual property protection strategies and measures have been established, one day one may notice that one’s creations of mind have been taken into use by third parties, unexpectedly and without approval. Finding the perpetrators, the location and the magnitude of the infringing activities often turn into a nightmare – a mission impossible. The question arises: Should one simply accept the state of affairs and be more prudent in the future?
At ARC Consulting we have an excellent track record in solving this type of problems. The same effective methods and approaches that we’re using in our other assignments have proved to be workable in detecting infringing activities. Once the investigative mapping has been successfully carried out, the client will receive a full report of the findings and full evidence of the infringing activities to carry out legal action. Then it is up to the client to decide upon the next steps, whether they be legal, strategic, operational or all at once. The mere fact of obtaining a full picture of the case is an enabler of future sustainable business in China or anywhere else in the world.
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